Executive Webinar: How to Sell to Millennial B2B Buyers

June 6, 2017
In this session, Jamie Shanks (CEO of Sales for Life), Mary Shea (Principal Analyst at Forrester) and Adam Kirsh (AVP Commercial Sales Small and Growth Business, Salesforce) discuss Forrester's latest research report “Millennial B2B Buyers Come of Age: Update Your Sales Approach to Succeed with the Heads-Down Generation.” Watch this webinar so you can learn how to: - Engage when and how it matters to millennials - Outperform competition by better aligning with the Millennial mindset - Strength sales outreach and engagement strategy across the buyer's lifecycle
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